Discover how Akta’s AI-first video workflows and growing collaboration with Oracle Cloud Infrastructure help media organizations connect content, operations and audience experience.
A memorable play can spark a highlight, a social conversation and a reason for fans to return. A news segment can reach audiences well beyond its original broadcast. An existing video library can supply material for entirely new viewing experiences.
But each opportunity depends on what happens behind the scenes: how video arrives, how teams find the right content, how quickly they prepare it for publication, and how well it performs once viewers press play.
At IBC 2026 in Amsterdam, Akta will demonstrate how those steps connect. Our focus is on helping media companies, networks and sports leagues do more with their content while reducing repetitive work and keeping operational complexity under control.
Start with control over live video
Before a live moment can reach an audience, the signal needs to reach its destination. As inputs and outputs multiply, visibility into those connections becomes essential.
Akta Media Gateway brings live-video routing into a centralized software interface. Operators can manage inputs, outputs and transport types, including SRT and HLS, while monitoring stream performance to identify delivery issues. That gives teams a clearer view of where video is going and how it is getting there.
Make content easier to discover and reuse
Getting video into a platform is only the beginning. Finding the right moment inside it is often where the work starts.
Akta’s AI Enrichment analyzes live video and media files for context, people, objects, scenes and events. It generates titles, descriptions and tags, and enriches the metadata associated with each asset. Those details help teams search, organize and repurpose content without relying solely on manual tagging.
The benefit extends beyond a better catalog. When content is easier to understand and locate, it becomes easier to put to work across editorial, publishing and distribution workflows.
Turn meaningful moments into audience-ready clips
A highlight has more potential when it reaches fans while the conversation is still happening. Yet selecting the moment, editing the clip, writing a description and preparing different formats can consume valuable time.
Akta’s AI Video Clipping analyzes spoken words and visual information together to identify meaningful moments in live video and create publish-ready clips. Editors can review and refine the output before publication, retaining control over what audiences see.
Automated metadata generation, translation and vertical reframing help prepare those clips for mobile and social destinations. Teams can spend more time on editorial judgment and less time repeating the same production steps.
Use performance data to guide the next action
Publishing is not the end of the workflow. Teams also need to understand whether audiences can start watching quickly, stay engaged without playback interruptions, and receive a consistent experience.
Media Analytics with AI connects streaming metrics with interpretation that helps users decide what to do next. Akta’s Streaming Performance Score offers a top-level view of streaming health, while detailed playback, audience and advertising insights support decisions about delivery and monetization.
The aim is to make performance data useful in day-to-day operations, helping teams identify issues and prioritize improvements to the viewing experience.
Cloud economics matter to the whole workflow
Advanced video capabilities must also make economic sense. As organizations expand their output and reach more destinations, infrastructure costs and operational demands influence what they can deliver.
That is why our growing collaboration with Oracle Cloud Infrastructure (OCI) is an important part of Akta’s IBC presence. Bringing Akta’s video capabilities together with OCI’s scalable infrastructure offers a cost-effective foundation for creating and delivering video experiences at scale.
For customers, the opportunity is to pursue new content experiences while keeping the supporting operations manageable. AI can reduce repetitive tasks; cloud infrastructure provides the foundation on which those workflows run. Both contribute to making growth practical.
See the connections at IBC
Signal distribution, enrichment, clipping and analytics each address a specific need. Together, they show how Akta connects the journey from incoming video to published content and the insights needed to improve it.
Akta’s Amsterdam activities run September 10–14, including IBC 2026, September 11–14. Join us to explore the four demonstrations and discuss how our growing OCI collaboration can support your video operations.
Arrange a demonstration or meeting at www.akta.tech.